361 million impressions delivered on Olivier Primeau’s Facebook Page
The last time we talked about impressions, was when Olivier hit the 150 million impressions benchmark back in July of 2016. When he purchased Beachclub, he unknowingly entered the world of online entertainment as well. One of the first thing we did was …
Olivier Primeau’s press conference delivered more than 1 million impressions
At noon on Thursday February 25th, Olivier Primeau hosted a not-so-traditional type of press conference on his Facebook page with a prerecorded one minute video. In the video he plays both roles; Étienne the beach blogger and Olivier the president of Beachclub. The one …
Peyton Manning’s free Budweiser endorsement worth upwards of $14M in media exposure
It took Peyton Manning about three seconds to accomplish the game’s biggest brand plug. The Super Bowl is the advertising world’s biggest day of the year, and it doesn’t come cheap for most brands. This year, companies paid $5 million for 30 …
These influencers can charge as much as $230,000 for one “branded post”
If you are using social media, chances are you’ve seen “branded content” or “sponsored content” posted by a social media influencer you follow. Influencers and celebrities with a significant amount of followers can charge a decent fee in exchange for posting a message that promotes …
How Veuve Clicquot Perfectly Utilized The Power Of Influencers During Le 24hr De Tremblant
Brands are ramping up their efforts with influencers in hopes of reaching new people online. Why influencers? Because of the sheer amount of audience some influencers have accumulated online. Social Media Influencers are at a more basic form content creators. They …